Faculty of Arts, Humanities and Cultures

School of Media and Communication


Dr Penny Rivlin

Lecturer in Media and Communication

0113 343 6247

Clothworkers' Building North, Room 1.30

Office hours: Thursdays 3.30-5.30pm, and by appointment

BA Hons. (Leeds); MA (Leeds); PhD (Leeds); FHEA


I am a Fellow of the Higher Education Academy. I am the module leader for COMM5600M Dissertation and Research Methods, and have taught across a range of undergraduate and postgraduate modules in the school. I am personal tutor to Level 1 students. I have held a range of postdoctoral research roles, most recently on a Sadler/British Academy funded project Leeds Voices: Communicating super-diversity in the market, which examines Leeds’ Kirkgate Market as a site of dense inter-ethnic, trans-lingual interaction and food cosmopolitanism. At the University of Leeds, I was Research Associate on the RCUK/Sustainable Societies Network+ project, Island Stories: Growing Digital Heritage, led by Simon Popple. At the University of Sheffield, I was Research Associate on an AHRC funded project, Cultural Values of Digging, led by Dr Farida Vis. I have worked on a range of projects that explore the interrelationships between communities, place, the digital and cultures (especially food cultures; my PhD explored state-sponsored digital food-waste and eco-campaigns in relation to the gendered, classed dimensions of household sustainabilities). I have previously taught MA Quantitative and Qualitative Research Methods, and various sociology modules at Levels 2 and 3 in the School of Sociology and Social Policy at Leeds.

Research Interests

I am interested in mediations of sustainability politics and cultures, particularly in relation to domestic sustainabilities, and their intersections with class, gender, ‘race’ and ethnicity. I am currently preparing two journal articles on these themes. I am also interested in feminist approaches to media and communication, particularly in relation to representations of social class, gender and ethnicity in the realms of lifestyle and food media. I teach research methods, and am particularly interested in ethnographic approaches to research.


COMM5600M –  Dissertation and Research Methods – Module Leader

COMM2910 – Communication Research Methods

COMM1210 – History of Communication

I have previously taught postgraduate and undergraduate students as a sessional lecturer and teaching assistant in the School of Sociology and Social Policy, University of Leeds.


Personal Tutor

Research Projects & Grants

Be Curious, 2017, University of Leeds (for Leeds Voices:communicating superdiversity in the market).

Ignite 7, University of Leeds (for Leeds Voices: communicating superdiversity in the market).

Research Centres & Groups

BSA Gender Studies Group

PhD & Postdoctoral Supervision

I am currently unable to supervise PhD students.

PhD Thesis

Entitled ‘Domesticating Environmentalism? Gender, Class and Everyday Practices in the Home’, my PhD explores the interrelationships between social class, gender and practices of everyday environmentalism in diverse domestic contexts. Focusing on everyday domestic life and individual performances of domestic agency – especially in relation to domestic foodwork and waste practices – I analyse the ways in which green activists and ‘ordinary’ citizens negotiate the ethics and labour involved in ‘greening’ the domestic sphere.  Additionally, three UK government-sponsored digital eco-campaigns – Act on CO2 (DECC, 2008-2009); Love Food Hate Waste (WRAP, 2007 – ); and War Time Spirit (EST, 2009) – are analysed in relation to the empirical data as a means of evaluating the efficacy of the state’s approach to promoting the mainstreaming of green domestic practice.


Rivlin, P. and Gonzalez, S. (2017) ‘Public markets: Spaces for sociability under threat? The case of Leeds’ Kirkgate Market’, in Gonzalez, S. (ed) Contested Markets, Contested Cities. London: Routledge (Forthcoming, 30 September, 2017).

Rivlin, P.L. (2016)  Leeds Voices: Communicating superdiversity in the market, http://voices.leeds.ac.uk

Rivlin, P.L. (2014) ‘Cultural Values of Digging’, Blogpost, March 21st. AHRC Cultural Values website http://culturalvalueproject.wordpress.com

Rivlin, P.L. Cultural Values of Digging, blogposts http://culturalvaluesofdigging.wordpress.com.

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